clipped from www.websitemagazine.com

Selling Products With Web Analytics

:: Three Web Analytics Insights to Help Merchants Sell More Products This Holiday
::

Best Selling Items by Category: You might think you know what products are “hot” right now in the minds of consumers but it’s only the buying visitors that can provide you with accurate data in this regard. Presenting three to four of the best-selling items by category (perhaps in the past day or week) applies a bit of pressure to the shopper as they can clearly see what others are purchasing and want to get in on the action. While many will argue that using social media to identify what items are flying off the virtual shelves, these resources are often a bit misguided. Only your analytics account won’t lie.